Sales execution benchmarks

A collection of Sales Development, Sales and Customer Success execution benchmarks, curated by Bocar Dia.

Selected content:

Quota grows linearly with ACV in Outside Sales

By Tomasz Tunguz

The greater the ACV, the longer the payback

By Tomasz Tunguz

SDR tenure (2021)

By Trish Bertuzzi

SaaS median AE turnover (2020)

By Trish Bertuzzi

SDR ramp times (2021)

By Trish Bertuzzi

The AE payback period

By Tomasz Tunguz

Sourced pipeline by SDR (2021)

By Trish Bertuzzi

A $5-20M ARR company typically spends $1M in Marketing programs

By Tomasz Tunguz

SaaS quotas by ACV (2020)

By Trish Bertuzzi

38% of CS teams goal on NDR with Logo Retention second

By Tomasz Tunguz

Qualification level by model (2021)

By Trish Bertuzzi

SDR attrition (2021)

By Trish Bertuzzi

SaaS median demos by ACV (2020)

By Trish Bertuzzi

SaaS pipeline sources by ACV (2020)

By Trish Bertuzzi

SaaS average ramp times (2020)

By Trish Bertuzzi

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