Top traits of Product Led salespeople
Here are the top traits that are unique to great salespeople at product led growth companies:
- They are hyper-focused on sitting on the same side of the table as their prospects.
- They know that no single approach to sales will always work. They’re flexible and capable of taking multiple approaches at the same time.
- They’re a fantastic listener and genuinely curious about others. (You might say that this is a requirement for all salespeople, but it’s even more important in a PLG model.)
- They lean into a highly consultative sales process. They’re capable of offering service and advice without a pitch.
Most relevant during:
PMF phase
GTM Fit phase
Scale phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
