Periodic table of inside sales metrics
The Periodic Table is a summary sheet based on data collected from our research on SRD, ISR, and AE metrics and compensation.
The reports are the result of surveys with 384 B2B technology companies. Knowing that executives often prefer the short version we thought a metrics cheat sheet would be helpful.
Most relevant during:
PMF phase
GTM Fit phase
Scale phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
ACVs > $50K
