Now that we have a clear outline of the anatomy of our deal, we can use a framework I like to call S.A.R.B for structuring our meeting closing. S.A.R.B stands for:

• Summary: Summarize what you spoke about and how it solves their business and person need
• Ask: For feedback and what stood out to them.
• Recommend: A next step and who on their side should be involved and why their involvement is important at this stage.
• Book: The next meeting with the prospect on the phone.
  

Let’s have a look at what a meeting closing S.A.R.B script looks like.

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